Decorative cosmetics

Decorative cosmetics are a must-have for every beauty's makeup bag. Decorative cosmetics include foundation, lipstick, eyeshadow, mascara, blush and other beauty products. Everything that allows you to completely transform and emphasize your natural beauty. Let's look at the features of decorative cosmetics, the most popular cosmetic brands and how to use cosmetics correctly.

So, what is decorative cosmetics? These are cosmetics that help to emphasize the natural beauty of the face and body and hide imperfections. But recently, more and more often, the inability to use decorative cosmetics correctly leads to the opposite. That is, the imperfections are emphasized and aggravated. To prevent this from happening, you need to know how to use decorative cosmetics correctly.

[ 1 ], [ 2 ]

History of decorative cosmetics

The history of decorative cosmetics goes back many centuries, or rather, its beginnings lie in the times when people first began to take care of their skin. It is enough to remember the ancient tattoos that were made with a special herbal remedy that did not harm the skin. Initially, cosmetics were used for purely hygienic purposes, that is, to protect the skin. Cosmetics were made independently on the basis of plant and animal components. Thus, some peoples had special initiation rites, during which the skin was painted with the help of special cosmetics prepared by hand.

Decorative cosmetics and make-up are known to all people, this is proven by archaeological excavations. Thus, during excavations in Egypt, vessels were found that resembled lipstick cases and bowls in which oil residues were found, which, apparently, was used to moisturize and protect the skin. Moreover, decorative cosmetics were used by both men and women.

Today, the world of cosmetics is writing a new history. A history in which there are professional cosmetologists and makeup artists. All decorative cosmetics have quality certificates and an assortment that allows you to choose a product for any skin type or makeup style.

We offer you a short instruction on the correct use of decorative cosmetics:

1. Before using cosmetics, the skin must be prepared. Wash your face, wipe it with lotion or special milk. You can also apply a cream to the skin, which will protect the skin from the negative effects of decorative cosmetics and allow flawless makeup to last longer.
2. The first step in applying decorative cosmetics is foundation. Choose a tone that matches your natural one. Foundation will help create an even complexion, making your skin softer and younger.
3. It is recommended to fix the foundation with loose powder. Powder your entire face with light movements to ensure an even tone and avoid creating a mask effect. By the way, powder can be used throughout the day to touch up your makeup.
4. After foundation and powder comes blush. Blush is not necessary for perfect makeup. But if you want to highlight the beauty of your cheekbones, use blush in a tone that matches your skin color and type.
5. It is recommended to match lipstick to the color of blush, or at least similar shades. This also applies to lip gloss.
6. Eye shadows should be chosen to match the color of your eyes. There are certain shades that are suitable for blue, green, gray or brown eyes. Shadows can also be selected depending on your hair color.

Professional decorative cosmetics

Professional decorative cosmetics are cosmetics used by professional makeup artists to create the perfect makeup. The peculiarity of professional decorative cosmetics is in the appearance of the products. Jars, tubes and caps of professional cosmetics are usually transparent. This is necessary so that the makeup artist can see the color of the product. All packaging is light and durable - this is necessary so that the cosmetics retain their integrity for a long time. The volumes of professional cosmetics are large, this is necessary to interest the buyer not only in the appearance of the product, but also in its quantity.

Professional decorative cosmetics should be easy to use, but high-quality. Thus, manufacturers make sure that all tubes and jars are easy to open. This is necessary to make the makeup artist's job easier. For example, on an eyeshadow palette, there should be enough space between the colors so that they do not mix when used. Powder or blush should be in a large, convenient jar so that you can work with them with a large makeup brush. Please note that many brands of decorative cosmetics produce products with replaceable tablets. That is, when the blush runs out, you can buy another tablet, insert it into the box and continue using it.

Another advantage of professional decorative cosmetics is its quality. Makeup with such cosmetics looks more natural and lasts a long time.

Composition of decorative cosmetics

The composition of decorative cosmetics is its quality. The more natural components in the composition, the better quality, and therefore safer and more expensive decorative cosmetics. The composition of high-quality natural cosmetics should not contain components that can cause an allergic reaction, irritation or the appearance of blackheads, that is, comedones. When buying a cosmetic product, you need to pay attention to the composition indicated on the tube. If the composition is not written on the product, but only hints that after this cosmetics you will become a beauty, for example, "amazing lipstick, with a radiance effect", then it is better not to buy such a product.

• If you buy a toner or foam when choosing decorative cosmetics, pay attention to the fact that the composition of the product should include so-called moisture-retaining components. Such substances include: urea, sorbitol, lactic acid and others. Such a composition maintains the necessary level of moisture in the skin.
• Powder or foundation may contain silk proteins. This component makes the skin shiny and soft, restores moisture.
• Lactic acid in decorative cosmetics is responsible for moisturizing, softening and conditioning.
• Cosmetics with wheat germ extract or withania E improve blood circulation and stimulate the growth of healthy skin cells.
• Sesame oil – creates an invisible protective film on the skin, which prevents the skin from drying out.
• Coconut oil – nourishes and softens the skin.
• Evening primrose oil – enriches the skin with polyunsaturated acids and tones.
• Hydroviton is an analogue of the natural secretion produced by the skin. It has anti-inflammatory properties.
• Camphor essence – soothes and cleanses the skin.
• Parsol - absorbs ultraviolet radiation and prevents the destruction of collagen in skin cells.
• Magnesium and zinc sulfate – has a cooling effect and softens irritated skin. Most often included in decorative cosmetics for sensitive skin.

Requirements for the quality of decorative cosmetics

Requirements for the quality of decorative cosmetics play a very important role. Because, depending on the packaging in which the cosmetic product is located and its composition, how the cosmetics will show itself on the skin depends. That is, whether it will cause an allergy or, on the contrary, will take care of the skin and allow you to create amazing makeup that will last a long time. Let's consider the main criteria that relate to the requirements for the quality of decorative cosmetics.

• Packaging. Decorative cosmetics are produced in plastic, metal and glass bottles, tubes, jars and in aerosol packaging.
• The marking of a cosmetic product consists of the name, trademark and production date.
• The name of the cosmetic product should be the first thing that catches the eye of a potential buyer. At the same time, on the back of the tube or jar, there should be a sticker or insert, where all the components that are part of this decorative product are written.

Consumer properties of decorative cosmetics

The main consumer properties of decorative cosmetics are the appearance of the cosmetic product, its composition, and packaging. Let's consider the consumer properties of various products from the decorative cosmetics category.

• Foundation or any other cream - uniform consistency, without lumps and clots. There should be no delamination of the cream, and if it appears, then after lightly shaking the tube the texture should again become uniform.
• Powder and blush – without grains, finely ground. The decorative product should be well pressed and not break when pressed. Cosmetics should be dry with a pleasant smell and color. This provides the product with a light texture on the skin.
• Eye and lip pencil, lipstick, mascara and thick blush should not melt and soften at temperatures up to 35-40°. Mascara should be waterproof, and blush should be applied evenly to the skin.
• Nail polish - the same consistency, not too thick and not too runny, without impurities and clots. The product should lay well on the nails and dry quickly.

Consumer properties of decorative cosmetics should be based on the correct weight and shape of the product. The surface should be uniform, without foreign odors and correspond to that declared by the manufacturer.

[ 3 ]

The harm of decorative cosmetics

Many cosmetologists claim that skin ages due to negative factors, such as the harm of decorative cosmetics. But is this true, or is it just a biased attitude towards beauty products? Let's look at a few rules that will allow you to choose the right decorative cosmetic product that will not have a negative impact on the condition of your skin.

1. Don't buy cheap cosmetics from manufacturers you've never heard of. Remember that a miser pays twice. In our case, low-quality decorative cosmetics are harmful to the skin.
2. Read the composition of the cosmetic product. If you buy blush or lipstick, take the time to read what is included in the product. The more natural ingredients in the composition, the better the cosmetics and the less harm they cause.
3. Expiry date – never use decorative cosmetics that have expired.

If you really believe in the harm of decorative cosmetics, then buy yourself oxygen decorative cosmetics. In terms of cost, such products will be more expensive than regular cosmetics, but the quality is much higher. In addition, oxygen cosmetics, like natural cosmetics, enrich the skin with nutrients and everything necessary for the normal growth of healthy cells.

Classification of decorative cosmetics

Any cosmetics have a certain structure, so there is a classification of decorative cosmetics. Let's consider the criteria by which decorative cosmetics are classified.

• Mass-market cosmetics are inexpensive and well-advertised products.
• Middle-class products – such decorative cosmetics contain components from non-toxic raw materials. As a rule, 30-50% of the composition are natural ingredients.
• High quality or luxury cosmetics – high cost and corresponding high quality. 90% of the composition of such cosmetics are natural ingredients.
• Medicinal decorative cosmetics – allows you to create stunning makeup and take care of your skin. It solves certain skin problems and carefully cares for it.
• Professional decorative cosmetics – resistant to mechanical impacts, used for model makeup or photo shoots. Does not have a therapeutic or protective effect on the skin.

Classification of decorative cosmetics by product range:

• Lip cosmetics.
• Facial products.
• Eye cosmetics.
• Nail products.

The main classification feature for all decorative cosmetics is the color and tone of the product.

[ 4 ]

Decorative cosmetics for face

Decorative cosmetics for the face are represented by a huge range of cosmetics. These are foundation creams, powders, blush, moisturizing and cleansing tonics, eye shadows, lipsticks, lip glosses and much more.

When choosing decorative cosmetics for the face, special attention should be paid to such a fact as the composition of cosmetics. Cosmetics should contain natural ingredients. Thanks to this, makeup becomes not only beautiful, but also safe for delicate female skin.

[ 5 ]

Decorative cosmetics for eyes

Decorative cosmetics for eyes are represented by a wide range of products. Let's consider the main cosmetics that fall into the category of decorative cosmetics for eyes, as well as how to do eye makeup correctly and where to start. So, eye makeup should begin with applying a cream base. On top of the cream base, it is necessary to apply a layer of powder, this will allow the shadows not to crumble and the makeup to retain its original appearance longer.

• Eye shadows - this cosmetic product can be on a greasy basis and resemble lipstick in its consistency. There are also shadows that look like powder, that is, loose or, on the contrary, pressed - compact. Many manufacturers also produce liquid eye shadows. It is necessary to choose eye shadows based on the style of makeup. So, loose shadows are suitable for everyday use, and liquid or cream shadows are suitable for evening or festive occasions.
• Eyebrow and eye pencil - emphasizes the contour of the eyes, makes them more expressive and brighter. In addition to the pencil, there is also liquid eyeliner. Eyeliners are safer, since many manufacturers add useful substances and minerals to their composition. •

Mascara - the finishing touch of any makeup is mascara. This cosmetic product allows you to lengthen your eyelashes, make them fluffier and thicker. When choosing mascara, you need to choose hypoallergenic products.

Decorative cosmetics for eyes allow you to create stylish makeup and find your own unique image.

[ 6 ], [ 7 ]

Decorative cosmetics for lips

Decorative cosmetics for lips are the most popular products among women, girls and girls of all ages. The category of decorative cosmetics for lips includes hygienic lipsticks, lip balms, decorative lipsticks and glosses. That is, conventionally decorative cosmetics for lips can be divided into medicinal and purely decorative.

Medicinal cosmetics for lips are hygienic lipsticks and balms, which are especially popular in winter. The composition of such cosmetics includes vitamins and minerals that gently care for the skin. Nourish, moisturize and protect. Decorative cosmetics for lips also include natural components, vegetable oils and extracts that gently care for the delicate skin of the lips.

[ 8 ]

Decorative cosmetics for problem skin

Decorative cosmetics for problem skin are cosmetics that are made from natural ingredients. Such cosmetics allow you to create stunning makeup and gently care for your skin.

The main rule for choosing decorative cosmetics for problem skin is not to buy cheap products or cosmetics from unknown brands. Remember that by saving on foundation or lipstick, you are saving on the health of your skin.

Cosmetics for problem skin are represented by various foundation creams, powders, shadows, lipsticks and many other products. That is, such cosmetics are practically no different from ordinary decorative ones. The only difference is in the medicinal gentle composition of cosmetics for problem skin.

[ 9 ], [ 10 ]

Hypoallergenic decorative cosmetics

Hypoallergenic decorative cosmetics are a new word in the world of cosmetic industry. The peculiarity of such cosmetics is that they do not harm the skin. Hypoallergenic cosmetics contain components that do not cause allergic reactions, irritations or redness on the skin.

The only downside of hypoallergenic decorative cosmetics is that it has a limited selection. But such cosmetics have a minimum of dyes that irritate the skin. The main component of such cosmetics is natural mineral substances and plant extracts. Using such cosmetics, you have a guarantee that your skin is under reliable protection.

Medicinal decorative cosmetics

Medicinal decorative cosmetics are the latest invention of cosmetic manufacturers. The beauty of medicinal cosmetics is that you get beautiful makeup and skin care at the same time.

Medicinal cosmetics are used in all areas of care and make-up. The main difference between medicinal cosmetics and regular cosmetics is that medicinal cosmetics affect the deep layers of the skin.

Many manufacturers recommend consulting a cosmetologist before using medicinal decorative cosmetics and choosing the products that are ideal for your skin type. Please note that all medicinal decorative cosmetics are made only from natural ingredients.

Elite decorative cosmetics

Elite decorative cosmetics are represented by various cosmetic brands that specialize in the production of high-quality cosmetics. The main feature of elite cosmetics is that it is produced only from natural components that are safe for the human body and do not have a negative effect on the skin.

Many cosmetic brands produce limited editions of elite decorative cosmetics. The advantage of such products is 100% quality. Elite cosmetics include products whose cost is an order of magnitude higher than the price of consumer cosmetics. There are various lines of elite cosmetics, each of which is designed for a certain skin type.

The best decorative cosmetics

Today, the choice of cosmetics pleases with its assortment and choice of goods for any skin type and at any price category. But why are some products more popular and more expensive and what is the best decorative cosmetics?

The best cosmetics are cosmetics made from natural ingredients. This is a guarantee that after using such products, your skin will not have an allergic reaction, rash or irritation. When buying cosmetics, give preference to those brands that you are familiar with or have heard of. Do not forget that each decorative cosmetic product is designed for a specific skin type. Therefore, select all cosmetics individually, and then any decorative cosmetics will be the best for you.

Decorative cosmetics for children

Decorative cosmetics for children raises many questions from parents and cosmetologists. But no one can get a clear answer about whether decorative cosmetics are needed for children. Manufacturers claim that their cosmetics are absolutely safe for children's skin and this is confirmed by the natural composition of the cosmetics. Thus, children's cosmetics are recommended for use by children from five years old, but there are lines that are intended for children from three years old.

Whether to allow your child to use decorative cosmetics or not is up to the parents to decide. But the most reasonable thing is to allow the little one to try using cosmetics, but only under strict parental control.

[ 11 ]

Decorative cosmetics for children

Decorative children's cosmetics are a novelty on the cosmetics market. If you have a young beauty in your family, then be prepared for the fact that you will have to choose and buy decorative cosmetics for her. When buying children's decorative cosmetics, you need to know the basic rules, since children's skin is very vulnerable and sensitive. From the constant use of low-quality cosmetics, traces of an allergic reaction, dryness, and irritation will appear on the child's skin. The child's skin, like a sponge, absorbs all the negative substances that have a not very good effect on the child's body.

Let's look at the rules that will help you choose high-quality decorative cosmetics for children.

• The first thing you need to pay attention to when choosing children's cosmetics is the composition. The composition of the products should include only proven and only natural components. For example, vegetable oils, extracts, beeswax and, of course, glycerin.
• Children's decorative cosmetics should be antiallergenic. Also, cosmetics should have an anti-inflammatory effect and contain vitamins A, C, E and D.

Children's decorative cosmetics are created so that every little girl can feel like an adult. But you shouldn't use such products too often.

[ 12 ], [ 13 ]

Decorative cosmetics for girls

Every young fashionista should have decorative cosmetics for girls. Manufacturers of children's cosmetics have made sure that the products are ideal for delicate children's skin and take care of it.

There are many successful and well-established cosmetic brands that offer decorative cosmetics for girls. The most famous companies are: "Little Fairy", "Barbie", "Princess". These cosmetic brands produce such children's cosmetics as lipsticks, eye shadows, mascaras, powders, blushes and many other products.

[ 14 ]

Decorative cosmetics

Decorative cosmetics have a certain classification. There are products for different purposes. For example, professional, children's, medical, for makeup artists, and so on. Cosmetics are also for different skin types. There are special foundations for sensitive or, for example, dry skin, nail polishes that exfoliate, and much more.

In addition, decorative cosmetics are divided into natural and synthetic. If the product contains more than 70% plant ingredients, then such cosmetics are considered natural and are highly valued. Also, there are decorative cosmetics that contain more synthetic, that is, artificial components. Such cosmetics include decorative products for makeup artists who create makeup for models. The main advantage of such cosmetics is their low cost and long service life.

Applying decorative cosmetics

Applying decorative cosmetics correctly is a real art that every woman should master. Let's look at the basic principles and rules for applying various decorative cosmetics.

• Foundation – apply evenly, in a smooth layer over the entire face. The cream should be from the hairline on the forehead to the neck. Note that the lips and eyelids are also covered with foundation. If your foundation is in the form of a spray, then after evenly spraying, use a sponge to distribute the tone over the entire face and neck.
• Powder – applied over foundation. To apply powder, use a large brush or puff. The advantage of powder is that it does not spoil the foundation, but only sets another light tone of color, which makes the skin healthier and more beautiful.
• Blush - blush can be rich, creamy or powdery. If you use powdery, apply it to the cheekbones with a large brush. For creamy, use a sponge.
• Eye shadows - come in cream, liquid and powder form. To apply the latter, you need to use a special small sponge brush. For other forms of shadows, it is recommended to use special eye shadow brushes. Shadows are selected to match the color of the eyes, hair color and type of makeup.
• Mascara – makes eyelashes longer and fuller. It can be waterproof or water-soluble. If you are afraid that your mascara will run due to an excess of emotions, use waterproof. Note that mascara can have a brush that curls eyelashes.
• Lipstick and lip pencil (line) are the finishing touch of any makeup. Lipstick can be in the form of a cream, i.e. liquid or solid. The lip line should match the color of the lipstick.

Decorative cosmetics for makeup artists

Decorative cosmetics for makeup artists are professional cosmetics. Such cosmetics differ not only in their quality, but also in packaging from ordinary decorative cosmetics.

Decorative cosmetics for makeup artists should be convenient and functional. So that during work the makeup artist does not waste time thinking about how to open a fancy box with shadows or powder. All products, as a rule, have transparent packaging so that it is immediately visible what tone and color you are working with. As for the quality of cosmetics for makeup artists, there are products with natural components that allow you to create not only beautiful, but also safe makeup. The main advantage of decorative cosmetics for makeup artists is that it lasts a long time in makeup.

[ 15 ]

Reviews of decorative cosmetics

Reviews of decorative cosmetics give each buyer the opportunity to learn about a particular cosmetic brand or product. Thus, according to reviews of decorative cosmetics, the highest quality cosmetics are those made from natural ingredients and mineral-based. After using foundation with thermal water and minerals, the skin becomes firmer and healthier.

Lipsticks and all lip cosmetics, which contain a complex of useful vitamins, provide delicate lips with quality care and beauty. According to reviews of decorative cosmetics, you should not save on the purchase of makeup products. Since the high cost is always justified by the high-quality composition of the cosmetic product.

Decorative cosmetics are cosmetics that help to emphasize natural beauty and charm. The right choice of cosmetics should be based on the choice of natural cosmetics for a certain skin type. This is a guarantee that regular use of cosmetics will not harm the skin condition.